On Thursday evening, amid swirling speculation concerning the Brown University gunman, the network's Kaitlan Collins used social media, highlighting the uncertainty and directing people to her network’s 9pm newscast.
Although the network is hardly a flawless news source, her words resonated for a lot of people. It is one of the broadcasters where there exists reality-based and largely dependable reporting – particularly during fast-moving events such as the one taking place near a New Hampshire storage facility.
A Precarious Situation Amid a Corporate Tug-of-War
However the news network, now middle-aged, finds itself in a vulnerable situation as two giant media corporations battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has turned into a high-risk game of corporate ownership, rather than as a question of what serves the information-seeking public.
“This is yet another example of the deep structural problems with origins in many years of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The speculation about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a broader point.
“It gets presented as a business story with influential figures as the protagonists, but there is hardly any discussion of the societal benefit,” Pickard explained.
The Additional Layer: Donald Trump
The CNN scenario is further muddied by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” antagonist.
Remember the shouts of “CNN sucks!” at the president’s rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will shield him from journalistic oversight. That is one reason why he seems to support Paramount Skydance, which has made a unsolicited offer.
There is a basis to prefer that suitor more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Future of More Instability
It is important to note, if Netflix wins, CNN and other cable outlets would first be separated into a separate entity. This might be a welcome development to many at the network, but it’s hardly a guarantee of stability. That setup could pave the way for CNN for yet another acquisition. The cycle continues.
According to Timothy Wu, much of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance recently argued that competition laws should block both deals.
“Each proposed deal would be bad for the country, and both should be contested by anti-trust authorities,” Wu recently wrote.
The Core Issue and a Path Forward
Whatever happens regarding CNN, the underlying crisis endures.
“The present media landscape is a highly anti-democratic system, but we must resist a sense of powerlessness,” Pickard emphasized. Policy decisions – from the 1930s and 1940s – helped to create this overly commercial monster, and new policy decisions can fix it.
Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will never happen.
Initiatives that support independent news organizations, reinforce local journalism, subsidize public media, and prohibit the consolidation of media power in very few hands are within reach – they are necessary for a healthy democracy.
When it comes to media ownership, size does not equal quality. And news organizations like CNN cannot be tools in the most recent merger game.